What do The Da Vinci Code, the British Museum, and Actor Tony Robinson Have in Common?

The answer: a new British gameshow called, Codex. Very loosely based on the popular book, The Da Vinci Code by Dan Brown, contestants of the new gameshow will be locked in the British Museum overnight, where they will have access to the museum's artifacts in order to solve a code. Comedic actor Tony Robinson, one of the stars of Blackadder, will be the host for Codex.

Some people think the gameshow will increase interst in history. Do you think hosting a gameshow among invaluable historic artifacts is a good or bad idea?